Microsoft® Teams takes a deeper look into industry leaders Saada Ahmed, Jeff Cole, Louis De Guzman, Ebonie Ward and Fatima to see how team collaboration plays a big part in music, fashion and pop culture industries.
To create a series of illustrated article interviews for five talented industry leaders that tells each talent’s story and how team collaboration has been a major reason they have been able to reach the level of status each of them enjoys within their respective industries. The articles will illustrate their unique stories but will share a templated theme and aesthetic to connect and brand each story as they are released in two week cadences. The branding will not be with Microsoft® Teams logo treatments but rather integrated within illustration styles and color pallet consistency. The goal is to keep the focus on the talents’ stories and to compliment them with stylized illustrations. The series of article illustrations will also feature known talents such as DJ Moma, Chef Roblé Ali, Future, 21 Savage, Wiz Khalifa, Swae Lee and Meek Mill.
Art Direction, Illustration