Description
Selective Attention is part of Wear the Work — Edition I, a small run of design-led pieces built around the principles behind good work. This piece is grounded in selective attention: perception is a spotlight, not a floodlight — we see what we choose to look at, and stay blind to everything else. The work of noticing is the work of deciding where to look. No slogan, no gimmick — just a visual system for people who pay attention to how meaning is made.
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